Top 10 Best Instagram alternatives 2022
In this article, we'll go over a few excellent alternatives to Instagram that may be utilised for both professional and personal purposes.
To begin, it's helpful to review Instagram's capabilities. This will help us understand why it has over 1 billion monthly active users and why we should consider other options.
Instagram's capabilities and features
Instagram is a Facebook-owned photo and video-sharing social media platform. It was first released for iOS in October 2010, then on Android in April 2012, and finally on a website in November 2012.
You may share your moments with others by using Instagram's various captivating features. Here are some of Instagram's most prominent features:
Although many of these features are common on other social media platforms, some are exclusive to Instagram. IGTV, for example, is a video-sharing function that lets you publish films that are longer than standard posts. Among the main social media networks, Instagram Stories are also distinctive.
Instagram marketing is a type of social media marketing.
Because of the aforementioned features, Instagram has become a profitable market for brands and influencers alike. On Instagram, brands are attempting to reach out to a growing number of niche audiences in order to generate more leads.
Many users, on the other hand, attempt to earn money as an Instagram influencer. Surprisingly, it's the best influencer marketing platform. For example, marketers in the United States spend 69 percent of their influencer marketing expenses on Instagram, while 68 percent of Instagram users visit the platform just to interact with creators and influencers.
Apart from these advantages, it appears that this app's marketing potential has been exhausted. There are now a plethora of accounts for each specialisation. As a result, starting a new Instagram account from scratch and succeeding in marketing amid the many competitors is difficult.
TikTok is a popular app.
Zhang Yiming launched ByteDance, a Beijing-based tech business, in 2012. It runs a number of apps, notably TikTok, which is the most well-known of the ByteDance apps.
TikTok is a video-sharing social media platform that was created in 2017 and has since become the fastest-growing social media platform and one of the most downloaded apps in the world. The app has received 2.6 billion downloads in the Google Play and Apple App Stores worldwide, which is incredible given how long it has been on the social media platform.
In addition, TikTok has over 800 million active users from over 150 countries. Users spend more than 500 minutes every month on the app, or an average of 52 minutes per day, which is more than double the 28 minutes spent on Instagram. Short lip-sync, comedy, and talent videos are common uses. But "fun" is at the heart of all the videos, which is why more than 60% of TikTok users in the United States are between the ages of 16 and 30, making TikTok the finest platform for marketing products and services to children and teenagers.
2. Using Snapchat
According to October 2020 statistics, Snapchat is one of the most popular social media platforms, with 398 million monthly active users and 238 million daily active users.
Snapchat is a popular service among teenagers, with 78 percent of internet users aged 18-24 and 90 percent of Snapchat users aged 13-24 using it. In addition, 4 billion Snaps are created every day in the form of photos and videos.
Snapchat, like Instagram, has a lot of cool features. It's incredible that Snapchat came up with the concept of Stories in the first place. Instagram Stories, on the other hand, which debuted after Snapchat Stories, are much ahead of the pack.
Snapchat's unique feature of self-destructive 'Snaps' is another fantastic feature that distinguishes it from Instagram. Despite Instagram's faster growth, you can't overlook Snapchat's marketing capabilities, especially when users spend more than 30 minutes every day on the platform.
Pinterest is number three.
Pinterest, created in 2009, is another amazing social media picture sharing and networking tool. It allows you to use your account to share, find, and save material from the internet in the form of photographs, videos, GIFs, and more.
Pinterest is a visual discovery tool for ideas, interests, and niches. It is a platform that ignites creativity in its users, allowing them to thrive. With over 200 billion "Pins" on Pinterest, there are a lot of potential for brands and businesses.
Pinterest has around 320 million monthly active users, with over 8% of those being from the United States. This research demonstrates that Pinterest is a wonderful place for local and international businesses to invest.
One startling fact to consider is that females account for 71% of all Pinterest users worldwide. In the United States alone, 83 percent of women aged 25 to 54 use Pinterest, and 80 percent of these women make purchasing decisions for their households.
Furthermore, 85% of women on Pinterest plan their life circumstances and situations, which is significantly higher than the 44% on Instagram and the 53% on Facebook. If your target audience is women, you should invest in Pinterest as a result.
4. VSCO Camcorder
VSCO is a well-known iOS and Android application. It has similar features to Instagram and Facebook, such as the same registration process, the ability to create an avatar, and the ability to publish photos and videos.
The Visual Supply Company, a creative channel built with tools, spaces, and self-expression-driven connections, was founded in 2011 by Joel Flory and Greg Lutze in the United States of America.
VSCO had only recently made headlines, but it now has 40 million monthly active users. You can use the app's advanced photo processing features to improve your images and add free and paid filters, lights, contrasts, colours, and creative and unique elements to photos using the app's advanced photo processing features.
The platform is popular among high school students, and it allows you to share photos with your friends or save them to your phone without posting them.
5. The Lasso
Lasso, like Instagram and Whatsapp, is another Facebook-owned application. Its main focus is on sharing short videos.
It's a competitor to TikTok, by chance. Lasso, on the other hand, cannot be compared to TikTok in terms of downloads and installations. Despite its high quality, the app can't compete with TikTok, but it's still a viable Instagram alternative, with 70 thousand users in the United States alone.
It can be linked to Facebook to allow users to upload short videos/music and search for trending content using hashtags.
6. It is true
"More social, less media" is Vero's motto. Ayman Hariri, Motaz Nabulsi, and Scott Birnbaum founded it.
Its goal was to be an alternative to Instagram and to provide an ad-free social media experience. One of its bold missions was to avoid data mining and maintain control over your personal information.
It shares many similarities with popular social media apps like Facebook and Instagram, but it also has some key differences.
7. Retrica
Retrica is another application similar to Instagram available for Android and iOS platforms. Its primary focus is on selfies, and just like many other social platforms, Retrica also allows you to share your moments with your connections.
It also has several differences compared with other services on Instagram. Namely, to exemplify applying filters before taking pictures and creating GIFs from videos and collages.
In this regard, it’s one of the closest alternatives to Instagram and the best option if you are looking for a free platform on iOS and Android.
7. Hipstamatic
Hipstamatic is another application similar to Instagram. It’s now only available for Apple iPhones and Windows Phone.
Hipstamatic also provides users with several software filters to apply to their photos before or after taking it. Using these filters, images will look as though they are taken by vintage cameras.
It’s actually a digital photography application and its interface looks like a classic camera. The important thing is that it can’t be used as a social network. But its edited photos can be shared via Facebook, Instagram, Twitter or Tumblr.
8. Flickr
It’s time to introduce one of the oldest Instagram alternatives, Flickr. It was launched six years sooner than Instagram (i.e. in 2004). (i.e. in 2004).
The thing is that it used to operate solely as a web photo/video sharing service for almost the first nine years. Perhaps, this is the main reason why Instagram is much more successful.
Now its mobile version is available for both iPhone and Android smartphones. But it may be a little late.
On April 20, 2018, SmugMug acquired Flickr from Verizon’s Oath. Immediately, it restricted the Flickr 1TB storage plan for free users with a deadline until February 5, 2019.
It was already losing tens of millions of dollars. It has now more than 75 million active users. By the way, the app is very similar to Instagram. It’s perfect for organising photos and albums.
9. Tumblr
Tumblr is a social networking website for microblogging based in the US. David Karp founded it in 2007, and Automattic currently owns it.
It hosts more than 465 million blogs, with approximately 347.5 million visitors worldwide. Apart from all similarities to Instagram, Tumblr is not limited just to multimedia content. In other words, you can post text, audio, articles, and, more importantly, insert links to websites.
Like Instagram, Tumblr users are usually teenagers and Millennials, hence highly suitable for brands related to these age groups.
10. Steller
Steller users can upload images/videos and tell their stories adding various layouts. So, it’s very similar to Instagram. If you want to tell a storey with a series of images, you can then add new videos or images before sharing them.
There is a feature called ‘Collections’ which is designed to help you find new accounts. You can then follow them just like on Instagram.
As it’s described itself, you can create beautiful social media stories. Since stories are one of the most popular features among Instagram users, Steller is a perfect alternative to it.